Craft Spirit Boom: Mezcal Market Set for Robust Growth Through 2030
Mezcal Market Overview

The size of the mezcal market was estimated at US$ 528.99 million in 2023, and it is anticipated that overall mezcal income will increase at a rate of 16.9% between 2024 and 2030, to reach almost US$ 1578.17 million.

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Mezcal Market Regional Insights

Regional analysis is conducted to assess the status of the Mezcal market in countries belonging to North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa. The report provides a comprehensive analysis of several factors such as market size, growth rate, and import-export activities, across different regions. The Mezcal market is segmented broadly into these regions, allowing for a detailed understanding of the market landscape and dynamics in each geographical area.

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Mezcal Market Segmentation :

by Product Type

Mezcal Joven
Mezcal Reposado
Mezcal Anejo
Other Product Types

Over the course of the projected period, the Mezcal Joven sector is anticipated to increase at the greatest CAGR. With a persistent heat, Mezcal Joven consistently delivers a silky mouthfeel. Additionally, Mezcal Joven comes in a range of flavors, including citrus, green apple, and white pepper. Joven is perfect for adding the refined flavor of sweet agave to cocktails. The heart of Joven is made at a traditional Palenque in Matatln, while the mezcal is farmed and distilled in the Oaxaca region of Mexico.

by Distribution Channel

HORECA
Speciality Stores
Modern Trade
Online Retailers
Other Sales Channels

Online retailers are becoming more and more well-known. The emergence of new retail channels has given mezcal firms more than a few windows to market their products. For instance, specialty shops give consumers easy access to well-known drinks, enabling them to buy them while having fun. Additionally, online shops must offer a wide range of products with comprehensive catalogs, which is helping the segment gain traction in the mezcal market.

by Concentrates

100% Tequila
Mix Tequila

The younger generation is particularly fond of the Mix Tequila sector.Customers now favor mezcal over tequila because of the differences in flavor. With establishments serving a range of mezcal and tequila varieties, mezcal beverages have become popular due to the United States' expanding cocktail culture.

Mezcal Key Players:

1. Bacardi Limited.,
2. Familia Camarena Tequila
3. Craft Distiller
4. Destileria Tlacolula
5. Diageo Plc.
6. Don Julio
7. S.A.de.
8. EI Silencio Holdings INC
9. Fidencio Mezcal
10. Ilegal Mezcal
11. Sombra Mezcal
12. William Grant & Sons Ltd
13. Sauza Tequila Import Company
14. Rey Campero.
15. Brown-Forman Corporation (Grupo Industrial Herradura, S.A. de C.V.).
16. Del Maguey Co.
17. Pensador Mezcal
18. Pierde Almas

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