What You Need to Know to Find the Right Sales Manager | Janine Baratta

One of a company's most crucial hiring decisions is who will oversee the sales crew. But only a few are adept at performing it right. A standard error is to "promote" the top salesperson to a sales management position. Given how much the role of a sales manager differs from that of a salesperson, why is this considered an employment elevation? Janine Baratta inquires as to the justification for this elevation.
The most excellent salespeople frequently earn more money than sales managers.
Promotion?

While some salespeople can make the transition successfully, many struggles, and there are instances where the applicant needs to be the correct fit for the position. Most frequently, the company's failure to understand that this is not a transition into a promotion, but rather an altogether new place is what starts the conflict. How should you treat a new employee? You give them instructions, mentor them, and monitor their production! Look, most people need to be born with the skills required to be effective managers.

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