Pamu, a Maori-owned brand by founder Alicia since 2022, embodies innovation and affordability. Combining style and functionality, Alicia's commitment to creating high-quality, hypoallergenic jewelry, including exquisite gold earrings NZ, offers wahine timeless pieces with a touch of luxury. With a design and business background, she caters to all, ensuring her creations are both practical and aesthetically pleasing.