The Psychology of Lobby Signs: How Design Influences Perception – Telegraph
When visitors walk into your business, the lobby is the first space they encounter. This initial impression often sets the tone for the entire relationship—whether with clients, partners, or prospective employees. One of the most powerful elements in shaping that perception is the lobby sign. Far beyond simple decoration, lobby signs play a psychological role in how people interpret your brand’s credibility, professionalism, and personality.
