Black Beer Market Is Projected To Reach USD 51.2 Billion By 2028

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The global black beer market size was valued at USD 25.96 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 8.9% from 2021 to 2028.

Black Beer Industry Overview

The global black beer market size is expected to reach USD 51.20 billion by 2028, according to a new report by Grand View Research, Inc. It is expected to expand at a CAGR of 8.9% from 2021 to 2028. Rising consumption of alcoholic beverages across the globe is anticipated to drive the black beer industry. The growing demand for darker and spicier beers such as dark ale, brown porter, and dark ale is likely to fuel the overall demand.

Black Beer Market Segmentation

Grand View Research has segmented the global black beer market on the basis of packaging, product, distribution channel, and region:

Based on the Packaging Insights, the market is segmented into Cans, Bottles.

  • The cans segment held the largest revenue share of over 65.0% in 2020 and is expected to maintain its lead over the forecast period. Cans are considered more sustainable and better for the environment as compared to bottles. Based on a study by the EPA, U.S., 54.9% of beer cans get repurposed successfully after recycling, while only 26.4% of glass gets reused.
  • The bottles segment is projected to register a CAGR of 7.8% from 2021 to 2028. Bottled black beers are preferred by consumers since these glass bottles are free from BPA.

Based on the Product Insights, the market is segmented into Dark Lager, Dark Ale, Brown Porter, Stout.

  • Dark lager held the largest revenue share of over 50.0% in 2020 and is expected to maintain its lead over the forecast period. Lagers have a higher consumer preference over other types of black beers owing to their smooth and mellow taste. 
  • Based on a study by Beacon Journal, consumers between 35-60 years prefer beer with a crisper and cleaner taste, which is anticipated to further fuel the demand for dark lager during the forecast period.
  • The brown porter segment is projected to register the fastest CAGR of 11.6% from 2021 to 2028. The growth of the brown porter segment can be attributed to the rise in preferences of millennial consumers for unconventional flavors.

Based on the Distribution Channel Insights, the market is segmented into Online, Offline.

  • The online distribution channel held the largest share of over 75.0% in 2020. Online platforms offer significant advantages to consumers, such as freedom of selection, lower prices, and high visibility of international brands, which makes them a suitable platform for all types of customers.
  • The offline distribution channel is projected to expand at the highest CAGR of 11.5% from 2021 to 2028. The gradual lifting of lockdown restrictions throughout the globe is leading to the re-opening of bars, restaurants, hypermarkets, and stores offering black beers.

Black Beer Regional Outlook 

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

Key Companies Profile Market Share Insights

The market is characterized by the presence of a few established players and new entrants. Companies have been expanding their type portfolios by incorporating new varieties of black beers to widen their consumer base.

Some prominent players in the global black beer market include

  • Anheuser Busch InBev SA/NV
  • Asahi Group Holdings Ltd.
  • Beavertown Brewery
  • Buxton Brewery Co. Ltd.
  • Carlsberg Breweries AS
  • Diageo Plc
  • Heineken NV
  • Mikkeller ApS
  • Stone Brewing Co.
  • The Boston Beer Co. Inc.

Order a free sample PDF of the Black Beer Market Intelligence Study, published by Grand View Research. 

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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