Broadcast Scheduling Software Industry Overview
The global broadcast scheduling software market size was valued at more than USD 1.05 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 18.5% from 2021 to 2028.
The growing complexity in broadcast media planning and the increase in the adoption of cloud-based solutions are the key factors expected to drive the market growth over the forecast period. Additionally, the increase in the adoption of smart devices and the rising popularity of multimedia streaming applications are also fueling the market growth. Broadcast scheduling software offers a wide range of features for broadcast management teams, including flexibility and efficiency, automation, content and event categorization, and remote access from any device at any time.
Gather more insights about the market drivers, restrains and growth of the Global Broadcast Scheduling Software Market
Over the past years, the broadcast and media industry has witnessed numerous changes in terms of technology. Technological proliferation in broadcasting processes has assisted service providers in enhancing their product offerings, which has significantly contributed to the overall growth of the market. Moreover, with the growth of the media and entertainment industry and changing behavior of the viewers and listeners, broadcasters are experiencing more technological disruptions.
With the growing usage of smartphones, many people are shifting from traditional TV and radio mediums to online and web sources. Such factors are restraining the market growth. However, the growing investment in media technology is expected to create growth opportunities for the market players in the forthcoming years.
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Broadcast Scheduling Software Market Segmentation
Grand View Research has segmented the global broadcast scheduling software market based on solution, deployment, application, and region:
Broadcast Scheduling Software Solution Outlook (Revenue, USD Million, 2016 - 2028)
- Software
- Services
Broadcast Scheduling Software Deployment Outlook (Revenue, USD Million, 2016 - 2028)
- On-premise
- Cloud
- Hybrid
Broadcast Scheduling Software Application Outlook (Revenue, USD Million, 2016 - 2028)
- TV
- Radio
- Digital Platforms
Broadcast Scheduling Software Regional Outlook (Revenue, USD Million, 2016 - 2028)
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East Africa
Market Share Insights
- March 2021: Imagine Communications announced the collaboration with MBC GROUP, a Dubai-based media company, which is also one of the major media content providers across the Middle East and North Africa (MENA) region.
- March 2020: AMC Networks Inc., along with WarnerMedia and Disney, partnered with Xandr, a New York-based marketing and advertising company. Under this partnership, the companies are reinventing their linear TV advertising with Xandr’s strategic buying platform called Xandr Invest to provide a better customer experience.
- March 2019: India had approximately 72.44 million active DTH subscribers.
Key Companies profiled:
Some of the prominent players operating in the global broadcast scheduling software market are:
- Advanced Broadcast Services Limited
- AMC Networks Inc.
- AxelTech
- BroadView Software
- Chetu Inc.
- Chyro
- Imagine Communications
- MediaGenix
- Marketron Broadcast Solutions
- Schedule it Ltd.
- WideOrbit
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