52 w - Sydney NSW, Australia.

Jeremy Banks Sydney Australia To talk about lead generation, we first have to define the concept of lead.
A lead is a person who has expressed an interest in your brand's products or services.

Jeremy Banks Sydney Normally, this interest means that they have shared their data with you, such as their email or phone number. Thus, you can get in touch with her to fuel her interest in the brand and end up generating a conversion.