Gary Thuerk, a Marketing Manager at Digital Equipment Corp, is credited with being the first person to send out bulk emails for promotional purposes. It was 1978, and his move resulted in a few million dollars in revenue for the company.
Since then email marketing has evolved significantly. Professional marketers already have access to a variety of advanced tools/software. Nevertheless, some of the best email marketing software for beginners can be used free of cost.
Best Email Marketing Softwares
To name a few MailChimp, HubSpot and Klaviyo are the best software available for beginners to explore.
Here is the step-by-step email marketing tutorial of each of these tools to help beginners as well as small business owners.
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