#marketinganalytics

5 w

Customer Data Enrichment vs Data Cleaning: Understanding the Real Differences

Explore how customer data enrichment differs from regular data cleaning. Learn how enrichment adds valuable insights like demographics and behavior, while data cleansing services remove errors to improve data quality and smarter decision-making.

Know More: https://froodl.com/what-makes-....egular-data-cleaning

#customerdata #dataenrichment #datacleaning #dataquality #marketinganalytics #crmdata

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20 w

Marketing Analytics Trends Shaping the Future of Digital Strategy

read more : https://www.martechcube.com/ma....ng-analytics-trends/

#marketinganalytics #digitalstrategy #martech #martechnews #martecharticles #martechinterview

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27 w

Optimize Your PrestaShop Pricing Strategy with Smart Price Testing | Connect Infosoft

Discover Connect Infosoft’s expert guide to implementing effective price testing methods for your PrestaShop store. Learn how to confidently find the optimal price point that balances sales volume, profit margins, and customer satisfaction.
What You'll Gain:
• Proven techniques like statistical testing, A/B split experiments, and van Westendorp price sensitivity analysis.
• Avoid common pitfalls such as small sample sizes, unisolated variables, and confusing conversion and revenue results.
• Key PrestaShop-specific pricing strategies, including psychological pricing and dynamic pricing for segmented audiences.
Whether you're testing one product or managing multiple pricing tiers, this post equips you with the best practices to drive measurable results.
Read the full guide: https://www.connectinfosoft.co....-a-prestashop-store/

Ideal for e-commerce managers, store owners, and marketing teams focused on data-driven pricing in PrestaShop stores.

Tags : #prestashop #ecommercetips #pricetesting #a_btesting #ecommercemarketing #onlinestoresuccess #dynamicpricing #pricingstrategy #digitalmarketing #connectinfosoft #conversionoptimization #prestashopstore #marketinganalytics